Compensation Strategy to Maintain Employee Loyalty at Royal Kamuela Villas & Suites, Monkey Forest Ubud

Authors

  • Luh Putu Maryani Tourism Department, Politeknik Negeri Bali, Indonesia
  • Made Sudiarta Tourism Department, Politeknik Negeri Bali, Indonesia
  • Kanah Tourism Department, Politeknik Negeri Bali, Indonesia
  • I Putu Budiarta Tourism Department, Politeknik Negeri Bali, Indonesia
  • Ni Made Rai Sukmawati Tourism Department, Politeknik Negeri Bali, Indonesia

Keywords:

hotel, compensation, employee loyalty, satisfaction

Abstract

Purpose: The purpose of this research is to determine the compensation strat-egy in maintaining employee loyalty and determine how much employee satis-faction with compensation provided by company at Royal Kamuela Villas & Suites at Monkey Forest Ubud.

Research methods: The analytical technique used is the SWOT analysis technique, with internal and external indicators, analyzed using the Internal Factor Analysis Summary (IFAS) matrix, External Factor Analysis Summary (EFAS) matrix, Internal-External (IE) matrix and SWOT matrix.

Findings: The result of IFAS matrix analysis with the main strength is paying salaries to employee according to the minimum wage and workload of em-ployees and the main weaknesses is the existence of routine outing activities for employee. The result of EFAS matrix analysis with the main opportunity is strategic work location for employee makes it easy for employees to access the workplace and the main threat is competition between workers is getting tighter, making employees reluctant to leave the workplace. The position of Royal Kamuela Villas & Suites is in the Cell I (growth).

Implication: The result of satisfaction questionnaire shows that each indicator is dominated by totally satisfied, which means that the employee are very sat-isfied with the compensation provided by the company.

References

Artini, N. M. W. D., Suarja, I K., Sadguna, I G. A. J., Sudarmini, N. M. (2020). Implementing SOP to Improve Butler Performance. International Journal of Glocal Tourism Volume 1 Number 1 September; https://ejournal.catuspata.com/index.php/injogt/article/view/16.

Badan Pusat Statistik Provinsi Bali. (2019). Penduduk Usia 15 Tahun ke Atas yang Bekerja Menurut Kelompok Umur dan Jenis Kelamin di Provinsi Bali. https://bali.bps.go.id/.

Cahyani, N.P.E.Y.; Astawa, I K.; Triyuni, N.N. 2020. Increasing Room Occupancy and Room Revenue through Price Decision Strategy. International Journal of Glocal Tourism Volume 1 Number 1, September; https://ejournal.catuspata.com/index.php/injogt/article/view/12.

Dessler, G. (2015). Manajemen Sumber Daya Manusia (14th ed.). Salemba Empat.

Dewi, P.E.O; Astawa, I K.., Ernawati, N. M., Suarta, I K. (2019). “The Impact of Hotel Staff Appraisal to Career Development”. International Journal of Green Tourism Research and Applications, Volume 1 Number 1, 2019; http://ojs.pnb.ac.id/index.php/IJOGTRA/article/view/1632.

Dewi, N.L.P.S.R.T; Astawa, I K.; Nadra, N. M. (2020). “Strategies to Apply Leadership Styles and Workloads to Hotel Employee Morale”. International Jornal of Glocal Tourism Volume 1 Number 1, September: https://ejournal.catuspata.com/index.php/injogt/article/view/13.

Dharma Jaya, I. G. A. P. A., & Adnyani, I. G. A. D. (2020). Pengalaman Kerja, Prestasi Kerja, Dan Loyalitas Karyawan Berpengaruh Terhadap Promosi Jabatan Pada Prime Plaza Hotel. E-Jurnal Manajemen Universitas Udayana, 9(3), 1028. https://doi.org/10.24843/ejmunud.2020.v09.i03.p11

Hanggraeni, D. D. (2012). Manajemen Sumber Daya Manusia (I). Lembaga Penerbit Fakultas Ekonomi Universitas Indonesia.

Hasibuan, M. S. (2016). Manajemen Sumber Daya Manusia (Revision). Bumi Aksara.

Istijanto. (2010). Riset Sumber Daya Manusia (4th ed.). PT. Gramedia Pustaka Utama.

Komar, R. (2014). Hotel Management (Manajemen Perhotelan). PT Gramedia Widiasarana Indnesia.

Mangkunegara, A. P. (2014). Manajemen Sumber Daya Manusia Perusahaan. PT. Remaja Rosdakarya.

Moleong. (2014). Metodologi Penelitian Kualitatif. Remaja Rosdakarya.

Noviati. (2019). Industri Perhotelan (D. Wijayanti (ed.)). Desa Pustaka Indonesia.

Putra, I P.S.S.A; Mudana, I G; Sutama, I K.; Sudarmini, N.M. (2020). Hotel and Spa Employee Intrinsic-Extrinsic Motivation and their Work Performance. International Jornal of Glocal Tourism Volume 1 Number 1, September; https://ejournal.catuspata.com/index.php/injogt/article/view/14.

Rangkuti, F. (2018). Teknik Membedah Kasus Bisnis Analisis SWOT (24th ed.). PT. Centro Inti Media.

Safitri, R. (2015). Pengaruh kompensasi terhadap loyalitas karyawan PT. Putera Lautan Kumala Lines Samarinda. EJournal Administrasi Bisnis, 3(3), 650–660. http://www.e-jurnal.com/2017/02/pengaruh-kompensasi-terhadap-loyalitas.html.

Sugiyono. (2014). Metode Penelitian Kuantitatif, Kualitatif, dan Kombinasi (Mixed Method). Alfabeta.

Sugiyono. (2016). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Alfabeta.

Surya, F. (2019). Akomodasi Perhotelan. Desa Pustaka Indonesia.

Downloads

Published

2022-09-06

How to Cite

Luh Putu Maryani, Made Sudiarta, Kanah, I Putu Budiarta, & Ni Made Rai Sukmawati. (2022). Compensation Strategy to Maintain Employee Loyalty at Royal Kamuela Villas & Suites, Monkey Forest Ubud. International Journal of Glocal Tourism, 3(3), 204-220. Retrieved from https://ejournal.catuspata.com/index.php/injogt/article/view/257